Introduction

The modern-day assistant's role is varied and diverse, and for most of you, one of the roles you are asked to adopt is that of an Event Manager.

Planning Events can be hugely fun and rewarding, however, it is also notoriously stressful. In fact, it is listed at number 5 on the most stressful jobs list, yet you are expected to incorporate this role into your already stressful role of an Admin Assistant, often without any prior training or experience.

The Event Management for Admin Assistants course, allows you to learn from Event Professionals who have, and still do make their living from planning and managing events. The author Jason Allen Scott is not only an award-winning event professional and best selling author of 2 event planning books, but he also worked as a consultant on the creation of the Events Masters Degree at Falmouth University.

Now, you can learn directly from Jason Allan Scott, twice voted the most influential man in events and a range of other event professionals in this online course. 

Not only will you gain the knowledge you need to succeed as an Event Manager, but it will also give you the tools you need to elevate your Event Planning to the level of fulltime professionals.

Course curriculum

  • 01

    Getting To Know Yourself And Your Leaders

    Show Content

    • Learning Outcomes

    • Introduction

    • Personal Characteristics

    • Journal - Reflection #1

    • Employment Value Exchange

    • Journal - Activity #1.1

    • Personal Characteristics Indicators

    • Journal - Activity #1.2

    • Personality and Task Orientation Printable

    • Characteristics Description

    • Employment Behaviour Preferences

    • Event Management Employment Preferences

    • Unit 1 Test
  • 02

    An Overview of Event Management

    Show Content

    • Learning Outcomes

    • Introduction

    • Event Management

    • Journal - Reflection #2

    • Functions of Event Management

    • Human Relations

    • Catering and Food Services

    • Marketing and Fundraising

    • Journal - Activity #2.1

    • Successful Events

    • Journal - Activity #2.2

    • Personal Characteristics

    • Unit 2 Test
  • 03

    Planning In Event Management

    Show Content

    • Learning Outcomes

    • Introduction

    • Types of Planning

    • Planning Framework and Model

    • Journal - Activity #3.1

    • Event Planning Process Steps 1-5

    • Event Planning Process Steps 6-10

    • Event Planning Process Steps 11-15

    • Journal - Activity #3.2

    • Checklist

    • Journal - Reflection #3

    • Personal Characteristics

    • Unit 3 Test
  • 04

    Human Relations

    Show Content

    • Learning Outcomes

    • Introduction

    • The Environment

    • Journal - Activity #4.1

    • Management Functions 1-3

    • Management Functions 4-6

    • Journal - Activity #4.2

    • Human Resources

    • The Three Rs of Human Resources

    • Journal - Reflection #4

    • Event Management

    • Initial and Food/Beverage Planning

    • Marketing and Fundraising

    • Journal - Reflection #4

    • Unit 4 Test
  • 05

    Catering and Food Services in Event Management

    Show Content

    • Learning Outcomes

    • Introduction

    • Role of the Event Manager and Meeting Customer Needs

    • Legislation

    • Journal - Activity #5.1

    • Planning and Resources

    • Journal - Activity #5.2

    • Facilities and Caterers

    • Developing a Picture

    • Working with a Team

    • Menu Planning

    • Service Planning

    • Alcohol and Beverage Planning

    • Monitoring and Evaluation

    • Journal - Reflection #5

    • Unit 5 Test
  • 06

    Marketing in Event Management

    Show Content

    • Learning Outcomes

    • Introduction

    • Marketing in Event Management

    • Marketing Strategy

    • Preparation

    • Journal - Activity #6.1

    • Planning

    • Particulars Introduction

    • Particulars 1-3

    • Particulars 4-6

    • Journal - Activity #6.2

    • Marketing Action

    • Marketing Strategy Checklist

    • Journal - Reflection #6

    • Unit 6 Test
  • 07

    Fundraising and Event Management

    Show Content

    • Learning Outcomes

    • Introduction

    • The Purpose of Fundraising

    • Planning in Fundraising

    • Journal - Activity #7.1

    • Sources of Funds

    • Evaluation

    • The Personal Side of Fundraising

    • Journal - Reflection #7

    • Why People Give Donations

    • Why People Do Not Give Donations

    • Asking People For Money

    • Journal - Activity #7.2

    • Personal Characteristics

    • Unit 7
  • 08

    A Career in the Field of Event Management

    Show Content

    • Learning Outcomes

    • Introduction

    • Event Management System

    • Journal - Activity #8.1

    • Personal Characteristics

    • Journal - Reflection #8

    • Career Requirements

    • Career Standards

    • Unit 8 Test
  • 09

    Tips For Producing A Memorable Small Business Event

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    • Introduction

    • Small Business Event Planning: What to Do First

    • Budget: How to Pay For Your Event

    • Marketing: Getting People to Attend

    • Team: Who Is Going to Help?

    • Event Day: Pulling It Off

    • Contingency Plan: What to Do When Things Go Wrong
  • 10

    Tips to Getting your Conference Room Layout Right

    Show Content

    • Introduction

    • Theatre Style

    • Classroom Style

    • Boardroom Layout

    • U Shape Layout

    • Cabaret Style

    • Banquet/Dinner Style

    • Cocktail/Reception Style
  • 11

    Bonus Resources

    Show Content

    • Well Done and Thank You

    • Tips on How To Organise a Good Dinner

    • Planning the Christmas Party

    • Email Templates to Help Shave Time When Planning Events

    • How to Organize an Opening Ceremony:

    • How to Plan a Successful Team Building Event

    • Events Terminology

    • 100 Event Themes

    • Incentives